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“If you cannot measure it, you cannot improve it.”  — Lord Kelvin (1883)

Frequently Asked Questions (FAQs)

What is the MRI?

Does the MRI measure individuals or organizations?

What’s valuable about the MRI?

How does the MRI measure productivity?

Can you give some examples of Alignment and Engagement?

How does the MRI differ from other employee surveys?

What actionable intelligence is found in the MRI?

Who gets this information?

What do they do with the MRI intelligence?

What kind of organizations can use the MRI?

Can you briefly explain the MRI process?

How much does it cost?

Cost is dependent upon the number of employees.  Compared to other vendors in the “employee survey” space, we are extremely cost-effective, often offering four successive periods of in-depth human capital intelligence for less than half of a single competitive survey.


The MRI is unique in its value proposition:  if, for example, we assume that a 500-employee client organization increases its workforce productivity by a mere 5% over a year, the ROI would be over 4,000%, or, in other words, the productivity increase would pay for the annual cost (four periods) of the MRI in less than 28 days.


On top of its inherently quick ROI, we guarantee your satisfaction.  After receiving the first MRI results, we will require you to pay only what you think the MRI intelligence is worth.


The question is not whether you can afford the MRI.  Rather, the question is “Can we afford not to access this intelligence?”


Why shouldn’t every organization use the MRI?

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Unlocking the Potential of Human Capital

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